How to name an online store? Some tips to lighten the task

It is undoubtedly true that the name of the company is the half of the success. An attractive and catchy name has lots of advantages. It will produce more impression on potential customers.  It is typical when businessmen have troubles with naming their business. There is a good idea how to avoid such problems. It […]

31.07.2022

How to name an online store? Some tips to lighten the task

It is undoubtedly true that the name of the company is the half of the success. An attractive and catchy name has lots of advantages. It will produce more impression on potential customers. 

It is typical when businessmen have troubles with naming their business. There is a good idea how to avoid such problems. It is a name generator. It will help to solve problems with naming your company.

The problem of choice and how to solve it

Sometimes businessmen face the problem that the name they want to use has been already used by another company. In this case, a name generator will be of great use.

In fact, the number of services that provide such service is quite big. At the same time, these abovementioned are the most convenient to use.

If you decide to use one of the services, it makes the process of naming easier than ever. It will take you less than a minute to create a catchy brand-name. You just need a key word and then use a name generator. You will get thousands of variants with the names of the company. It helps to create a unique name of the online store.

Some services provide the chance to create a good naming for free. The idea of working is the same. You just need one word for generating several variants to name the store. It is also possible to check if the domain is free now. Without any problems, you can register the domain in the .com network.

Some others have a bit of a different approach to generating names. You start the process with choosing the sphere of the company or the store. Then you type the keywords that are important for the company. If you don’t like any names or haven’t found anything suitable, you can change the key word. You can also press the button to show even more variants of names.

There are also generators with complex algorithms. The idea of working is the same as the previous generators. The only difference here is the algorithm of working. It combines the sphere, keywords and modifiers.

The right name – the key steps to take

Online services are one of the best inventions, because they can solve several tasks with several clicks. If you don’t have any ideas, online generators can give some hints. Nevertheless, you can find the right name without using the Internet helpers.

There are some tips that can help you find the right name:

  • Research the market. It will help you understand what is already occupied and is not available. Besides, you can notice some companies that attracted you. Based on them, you can invent something personal. 
  • Find different approaches. The main motto of brainstorming is that there are no bad ideas. All the ideas, even the craziest, can be actual. It is quite normal to invent some clumsy words for naming the store. Sometimes it can be helpful because you can generate something attractive.
  • Ask for help. If you have a crisis in inventing something, don’t be afraid to ask for help. It is better to ask for help if you don’t know what to do. Probably, you have already had some people in the staff. These people can bring some ideas.
  • Analyze the ideas. When the list of names is created, you need to have a look at them in a more careful way. Some of them must be filtered. When you shorten the list, you will probably choose the best variant.
  • Check the name. It relates to the previous point. When you chose the name, ask for help. You can ask your friends or relatives if they like the name or not. If they find it attractive and catchy, you have done a deal.

How to brand the store?

A correct name of the store can bring millions to the owner. It also works vice versa; you can lose everything if the name isn’t catchy and attractive. It is vitally important to choose the name that will suit two parameters: a catchy name and suitable for searching engines. Here are some tips that can help you:

  1. Use short names. 

The main reason for using a short name is the ability to memorize it soon. Customers usually pay attention to short names. If you look at the most popular brands in the world, you can notice that they include one or two words. 

  1. Learn the market.

Before choosing the right name, look through the market. Try to find something that is not like all the competitors. If you can amaze potential customers, it will be good for you. For instance, if you are going to sell computers, try to avoid the word «computer» in the naming. It is an approach that can change the impression of the company.

  1. Think about the domain.

The most difficult task is to find the right domain. The most widespread in a commercial sphere is .com. You can face the problem, that the website with such a name has already existed.

  1. Use creativity.

If you can’t find the right place with the domain .com, don’t be so upset. Many world-famous companies started their work with other domains. It is undoubtedly true, that .com is a standard for all the commercial projects. It provides not only respect, but shows that the company is serious.

Note: The experts claim that leading searching engines are not friendly to different domain names. For instance, Google puts websites with .com higher than other variants.

Some final words

Sometimes looking for the right name of the company can become an undertaking. Nevertheless, it is important to find the time for analyzing and choosing the right name for your business. This is the way how the client will know you. The right name can bring a real fortune to the owner.